Welcome

Salam & Good Day,


Thanks to you because visit this blog. Probably you are my students or someone who wanted to gain some information on introduction to entrepreneurship. For your info, this blog is created by Mr. Mahfuz Abd Malek, a lecturer from Universiti Kuala Lumpur, British Malaysian Institute (UniKL-BMI). Graduate Master in Business Administration (MBA) from International Business School, Universiti Teknologi Malaysia (UTM) specialize in Techno Entrepreneurship.

I would like to share something from entrepreneurship knowledge especially for my students audience in Introduction to Entrepreneurship (WBD10102).The concept of entrepreneurship as a management discipline focuses on achieving the entrepreneurial mind. It searches for opportunities in creating business ventures.

NOTICE BOARD

MEETING : ENTREPRENEURSHIP DAY
DATE : 21 January 2010
TIME : 4.00-5.00 PM
PLACE : CR 320

* 4 representative for each class.

Complete your personal detail:
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To download slide notes, please click here: 

Business Plan Format

Task 1

You are required to develop your cover page and table of contents based on this format:

1.1 COVER LETTER/COVER PAGE

1.1a Name of company

1.1b Company’s Logo

1.1c Company Address and Phone Number

1.1d E-mail Address

1.1e Name of business owners

1.1f Date business plan was issued

1.2 TABLE OF CONTENT

1.2a List the content of your Business Plan and page number(s).

Task 2

You are required to develop your summary page based on this format:

2. EXECUTIVE SUMMARY PAGE

2.1 Purpose of business plan

2.2 Vision Statement

2.3 Mission Statement

2.3a Identify your business activities

2.3b Describe your products / services

2.4 Company Objectives - Long-term goals

2.5 Industry Profile

2.6 Business legal form

2.7 Survival reason

2.7a Successful reasons

2.7b The uniqueness or specialty about products / services

2.7c Customer attraction to products / services over business competition

2.7d Experience and expertise of owners

2.8 Sources of capital and amount expected

2.9 Describe the amount of loan and the collateral involved to secure the loans.

Task 3

You are required to develop your business description based on this format:

3. BUSINESS DESCRIPTION

3.1 Nature of business

3.1a Products / services description in detail

3.1b Price estimation of each products / services

3.1c Distribution channels

3.2 Industry profile and target market?

3.3 Business competitiveness

3.3a How to win over competition

3.3b Describe the competitive advantage and compare with close competitors in term of

4P’s (Products / service, Price, Place / distribution, Promotion)

3.4 Prospective Suppliers – List of names and Addresses

3.5 Factors in selecting the proposed business

3.6 Future prospects of the business

Task 4

You are required to develop your business location based on this format:

4. BUSINESS LOCATION

4.1 Business Location

4.1a Address

4.1b Map and building photograph or visual

4.1c Building specification and facilities

4.1d Layout and floor space

4.2 Location Analysis

4.2a General overview of location

4.2b Customer Volume

4.2c Traffic patterns

4.2d Hour of operation and busy period

4.3 Factors in selecting the business location

Task 5

You are required to develop your corporate structure based on this format:

5. CORPORATE STRUCTURE

5.1 Legal form (partnership, limited company)

5.2 Share distribution (partners/shareholders)

5.3 Agreements (shareholders/ partnership agreement)

5.4 Partners / Shareholders background

5.5 Organizational structure:

5.5a Organizational Chart (identify relationships)

5.5b Duties and responsibilities of key personnel

5.6 Proposed salaries of key personnel

5.7 Manpower Planning ( a list of all administrative staffs and their position)

5.8 Schedule of remuneration (include EPF, Socso)

Task 6

You are required to develop your marketing plan based on this format:

6. MARKETING PLAN

6.1 Analysis of target customers

6.2 Analysis of current market and market growth potential

6.2a Market size

6.2b Competition

6.2c Market Share

6.2d Marketing Strategy

6.3 Marketing Mix Strategies (4P’s)

6.3a Products / services

6.3b Price

6.3c Place / distribution

6.3d Promotion

6.4 Competitors strengths and weaknesses

Task 7

You are required to develop your operation plan based on this format:

7. OPERATION PLAN

7.1 Operation flow chart and description

7.1a Process Flow chart

7.1b Material Production Requirement Planning

7.1c Manpower Production Requirement

7.1d Operation Plan Layout

7.2 Operation Information

7.2a Tools / Machinery / Equipment

7.2b Raw materials

7.2c Stock maintenance

7.2d Operation Personnel

Task 8

You are required to develop your financial plan based on this format:

8. FINANCIAL PLAN

8.1 Start–up cost

8.1a Sources of funds schedule

8.2 12-month Sales Plan

8.3 12-month Profit and Loss Account

8.4 12-month Cash Flow Statement

8.5 Balance Sheet

8.6 Break-Even Analysis

8.6a Calculate Break-even Point

8.6b Show the breakdown of fixed cost, variable cost, total cost, total revenue and profit/loss

8.6c Draw a cost-volume-profit (CVP) graph

Task 9

You are required to attach your group minutes of meeting and other reference document:

9. APPENDICES

9.1 Minutes of meeting (at least of 8 meeting)

9.2 Sources of references or documents

PEST ANALYSIS

PEST analysis stands for "Political, Economic, Social, and Technological analysis" and describes a framework of macroenvironmental factors used in environmental scanning. It is a part of the external analysis when doing market research and gives a certain overview of the different macroenvironmental factors that the company has to take into consideration. It is a useful strategic tool for understanding market growth or decline, business position, potential and direction for operations.

• Political factors include areas such as tax policy, employment laws, environmental regulations, trade restrictions and tariffs and political stability.
• Economic factors are economic growth, interest rates, exchange rates and inflation rate.
• Social factors often look at the cultural aspects and include health consciousness, population growth rate, age distribution, career attitudes and emphasis on safety.
• Technological factors include ecological and environmental aspects and can determine barriers to entry, minimum efficient production level and influence outsourcing decisions. Technological factors look at elements such as R&D activity, automation, technology incentives and the rate of technological change.

SWOT ANALYSIS

SWOT Analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favourable and unfavourable to achieving that objective. The technique is credited to Albert Humphrey, who led a research project at Stanford University in the 1960s and 1970s using data from Fortune 500 companies.